Some wise counsel from Mark Sayers (author of the new book, Facing Leviathan: Leadership, Influence, and Creating in a Cultural Storm):
- Avoid being a fame-vampire.
- Don’t add to the Hubbub.
- Real life Followers>Online followers.
- Platform never beats spiritual authority.
- Promote resources not yourself.
- Avoid humblebrags.
- Ask the dangerous question ‘why?’
- Take breaks.
- Be patient with God.
- Track your time.
You can read an explanation of each point here.